Brands that influenced by Bauhaus Style I

Other than that, Bauhaus had influenced the modern design nowadays. There are brands that are following the theory of ‘Less is More'. Not only minimalism but also aim for simple, accessible functionally, but the sense of playfulness in both product development and in the final artefacts. 

For example, Steve Jobs’s Apple unique twist is that form follows emotion. I think that Job’s wanted people to have an emotional reaction to his products. He accomplished this through branding – both product designs, and marketing campaigns.

Bauhaus movement of ‘less is more’. The idea translated to many of Apple’s flagship products: the iPod, iPad and iPhone were all designed so that the user experience was effortless.

Steves Jobs publicly discussed his embrace of the Bauhaus style in a talk. He predicted the passing of the Sony style in favour of Bauhaus simplicity. He proposed instead an alternative that was more true to the function and nature of the products. That’s why he make the products high-tech, and package them cleanly and be simplicity so that the product look high-tech. Steve Jobs felt that a core component of design simplicity was making products intuitively easy to us. So, He wants them to be as simple as they can.

Besides, MUJI is known for its distinctive design, which is continued throughout its more than 7,000 products. Commentators have described Muji's design style as being minimalist and as 'Bauhaus Style'.

MUJI, in association with the German furniture maker THONET, has reinterpreted two historically important styles of furniture.

               1858 No.14                                                                                             2008 MUJI No.14

The chair on the left is inspired by the curved wooden chair "No 14"  which was made in 1859 by THONET, 

                         1928, Bauhaus                                                                                             2008 MUJI Steel Pipe Chair

However, the second chair is based on the tubular steel furniture created by members of the German school of design, Bauhaus, in the 1920s.

Both of these beautiful designs were created using revolutionary techniques and materials, and represent a turning point in the history of furniture manufacture; they were intended to be reasonably priced and for sale to the general public in order to deliver "quality chairs to everyone". 

References

i) MUJI. ( n.d ) ‘Manufactured by THONET’. Available at: http://www.muji.de/en/store/category/furnitureandelectronics/thonet/ (Accessed:2 August 2015)

ii) Paola (2014) ‘Apple design and Bauhaus’, Ivisitori, 18 Setember. Available at: http://www.ivisitatori.it/post/97812482690/apple-design-and-bauhaus (Accessed: 29 July 2015)